12pm - 1pm

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2016 Mobile Ad Summit
Friday
, 
September 
27
 at 
7:00pm
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Full Name

Company & Title

Descriptive text about the speaker goes here.

12 pm

Welcome and Introductions

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

Location: Blue Room

MAMA Conference 2024
Tuesday
, 
September 
24
 - 
Wednesday
, 
September 
25
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Schedule

Monday, September 23rd


President’s Reception


5:30pm – 7:30pm

Tuesday, September 24th


Conference

Speaker presentation by our Co-Founders Timothy Staples and Jeffrey Hunt.

8:00am – 5pm

Tuesday, September 24th

Dinner & Award Ceremony

“What Makes an Effective Virtual Event?” is a roundtable panel, hosted by moderator Leslie Patel. 

6pm – 9pm

Wednesday, September 25th

Conference

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

8:30am – 12pm

Register today for MAMA’s 17th Annual Conference!

The premier two-day PERS and connected health conference will bring together professionals to connect and learn from peers, focus on emerging trends and challenges, and provide solutions to help prepare for the future. In addition to industry-focused panel discussions and roundtables, the conference will include esteemed keynote speakers and ample networking time with the largest gathering of industry leaders. 


CLICK HERE for Sponsorship Information

Enhance your user experience and build brand equity with your design vernacular. 

REGISTER NOW
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Register today for MAMA’s 17th Annual Conference!

The premier two-day PERS and connected health conference will bring together professionals to connect and learn from peers, focus on emerging trends and challenges, and provide solutions to help prepare for the future.  In addition to industry-focused panel discussions and roundtables, the conference will include esteemed keynote speakers and ample networking time with the largest gathering of industry leaders.

REGISTER NOW

Speakers

Jerry Zen

CEO, 3DAYS

Zen is a pioneer in the field of mobile advertising. 3DAYS is the 5th company that has achieved a Fortune 500 ranking under his guidance.

Kate Welsh

VP of Sales, 3DAYS

With a decade of leadership experience at 3DAYS, Welsh oversees sales, operations, growth initiatives and strategic alliances.

Sarah Chen

CEO, AdTank

Chen is founder and CEO of AdTank, a digital advertising think tank that partners with brands to unlock consumer markets through marketing.

Jenny Grace

Founder, Target Tween

Target Tween specializes in trend forecasting and marketing strategies for the tween and teen demographics.

Forest Bello

VP, Digital Media, Clicker

As VP of Digital Media at Clicker, Bello crafts innovative and creative solutions for the digital space, specializing in minority consumers.

Amit Sands

Digital Director, Power Haus

Sands heads up a world-class team of 120, and leads digital capability and integration for a suite of 50+ corporate clients.

Vee Nguyen

Editor, Ad Market Magazine

Nguyen covers mobile news and trends for Ad Market Magazine. Her work has also appeared in The New York Times, and Wired.com.

Charlie Gaudenzi

Mobile Analyst, Mobile Arts

Mobile Arts conducts quantitative and qualitative research on mobile habits, market trends, and user needs across the globe.

A special rate of $249 has been reserved for attendees of the 2024 MAMA Conference at the DoubleTree by Hilton Washington DC - Crystal City.

Venue

Hotel Information

A special rate of $249 has been reserved for attendees of the 2024 MAMA Conference at the DoubleTree by Hilton Washington DC - Crystal City.

 

To secure the special rate, reservations must be made by Thursday, August 15, 2024.  This is not a guarantee of availability.  After this date, reservations will be accepted on a space and rate availability basis.

Enhance your user experience and build brand equity with your design vernacular. 

Book Room
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Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails


About our partners

The Georgia Center Hotel has proudly served Atlanta's corporate needs for over 25 years. With 10 ballrooms, an expansive media center, multi-media technology and an in-house production staff, The Georgia Center excels in creating memorable special events. 

The Peach Tree is renowned for its healthy preperations of decadent Southern classics. Winner of two Eat Up Awards and a leader in farm-to-table cuisine, The Peach Tree offers casual-chic dining in the heart of Atlanta.

Travel and Transportation

1.5 miles from Ronald Reagan Washington National Airport


3 blocks to Pentagon City Metro Station


Complimentary Shuttle Service Available – Ronald Reagan Washington National Airport


Parking: Attendees are being offered a discounted self-parking rate of $29.00 per night during the conference. 


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